The Alexandrian


I think every GM probably has a story about the time that they spent hours carefully detailing some piece of lore or a particularly intricate conspiracy… only to discover that their players didn’t really care. Or you complete a dramatic and powerful series of adventures featuring the unraveling of a conspiracy wrought by the Dark Gods of Keht… but three months later you mention the name “Keht” and are met by blank stares from the players.

But often — even as you’re meeting with this kind of frustration — the players are still having a great time. They’ll tell all sorts of tales about the time that their characters did X… and do you remember that time that Y did Z?

In discussing this problem with other GMs, I’ve seen many of them come to the conclusion that players just don’t care that much about the game world. And that they never will. So don’t waste your time with all that world-building stuff — focus on statting up the next combat encounter.

Well, there’s a grain of truth in that. But I think it’s an over-reaction. While there may be players out there who really don’t care about that sort of thing, I don’t think that’s the general rule. I think if there’s a failure in processing, understanding, appreciating, and remembering these types of details, then the failure lies as much on the GM as it does the players (if not moreso).



Are you sure you actually want the players to know what’s going on? Or are you subconsciously playing poker with them — keeping your cards hidden behind an implacable poker face reinforced with a GM’s screen?

This should almost go without saying, but based on what I’ve seen it needs to be said: If you want your players to know something, you have to make sure that you actually tell it to them.

I think we often slip into the trap, while plotting out conspiracies and mysteries, of forgetting that the PCs are actually supposed to figure it out eventually. GMs often wonder why their players don’t remember all the wonderful details they had worked out… when, in point of fact, the only way they could have learned those details was by secretly mastering the art of telepathy.

Hand-in-hand with this is a basic principle: Details which the PCs can never learn of or interact with aren’t worth wasting time on.

There may occasionally be times when you need to work up some sort of background detail to make the foreground details hang together. But whenever you find yourself designing a detail like that, I’d like you to ask yourself a few questions: Is there any reason why the PCs shouldn’t be able to learn this detail? And if they shouldn’t learn it, why are you designing it? It can’t be information necessary for the scenario to make sense (because if it was actually necessary, then the PCs should be learning it). And if it isn’t necessary and no one will ever know about it, why are you spending time on it?

For example, I was recently re-reading the Darkness Revealed adventure trilogy for White Wolf’s Trinity roleplaying game. I like the potential of these adventures a great deal, but large swaths of them are given over to describing the detailed activities and personal dramas of the NPCs. The PCs rarely have any way of learning about these dramas, which means that their experience while playing through this campaign is a little like the captain of the Titanic observing an iceberg — he’s only seeing the top 10% and the rest of it’s a wreck.

The other example I always think of when talking about this wrong-headed design approach is the Ravenloft adventure Touch of Death. I found this module in the public library when I was twelve or thirteen years old. I remember reading through it and thinking that it had a pretty amazing story… and then I realized that there was absolutely no way that the PCs playing through the adventure would ever see it. The entire thing dealt with an immense and ancient power struggle between legendary NPCs. The PCs had no way of learning the history of the conflict or even, in many respects, knowing that there was a struggle going on. If you played the adventure as written, it would consist of the PCs stumbling from one incomprehensible sequence of events to another.

These are extreme examples, but they impart an important lesson: If the players never see it, then it might as well have never happened.

And look at it from the opposite point of view: If you’ve got this really interesting bit of history or lore or back story that you’re developing… well, don’t you want the players to see it? Wouldn’t it be nice to share what you’ve created?



Okay, so you’ve developed the character background for Lord Dartmouth. This conniving fellow has a long history of Machiavellian murder and mayhem to his credit and you want the PCs to learn of his villainy (either because you want to motivate them to oppose him or it’s necessary information for stopping him or just because it’s interesting).

The first thing you have to remember is that the players have a short attention span. If you try to give them the entire history of Lord Dartmouth in a single sitting, they will tune out.

They’ll partly tune out because they don’t want to listen to a three minute monologue about some esoteric piece of lore that doesn’t mean anything to them. But they’ll also tune out because it’s actually not that easy to process and remember all of that information. Maybe if they were taking notes… but taking notes isn’t particularly fun for most people.

We’ll be delving into more specific methods for actually delivering the information. But regardless of the method you end up using, you need to focus on giving out small bursts of detailed information. This doesn’t mean that everything in the game needs to be simplistic — it just means that the players are more likely to process, remember, and care about complex ideas if they’re delivered in smaller and more comprehensible pieces.

In many ways this is also a more effective technique from a dramatic standpoint. Slowly revealing the big picture piece by piece is usually far more interesting than having McLecture the Scottish Elf explaining it all in a big lump.



Option 1: McLecture the Scottish Elf spends three minutes explaining that Lord Dartmouth was responsible for destroying the village of Cairwoth, explaining in detail exactly how the horrific destruction was carried out.

Option 2: The PCs go to Cairwoth and discover the tale of destruction for themselves — the scorch marks from the fireballs; the decapitated heads jutting from spikes; the mass grave; the diabolical laboratory of blood.

Players are more likely to remember things that they have done than things that they are told. Quests or missions can be particularly straight-forward ways to incorporate setting detail.

But please note that I said “plot” not “background”. The distinction between the two is subtle, but important. If the PCs get sent on a quest to deliver the Starfury Blade to the Elven Tribune of the Silverwood that doesn’t mean that McLecture the Scottish Elf’s five minute oration on the background and history of the Starfury Blade has suddenly become part of the plot.

In fact, about the only thing you can really hope for in that scenario is that the players will remember that there is something called a “Starfury Blade”. And even that might be hoping for too much because what they probably heard was, “Deliver the McGuffin to McGuffin Land.” Everyone loves a good McGuffin, but, much like McLecture, nobody really processes the content of one.

On the other hand, if during their escort mission the PCs are put in a position where the secret powers of the Starfury Blade were to manifest themselves and, thus, force them to engage in a conspiracy of bribes and cover-up to keep the details of that event secret from the Elven Tribune (who would be furious that outsiders have learned the secret of the blade)… well, now you’ve made the details part of the plot. The PCs will remember the powers of the blade and they’ll remember that the Elven Tribune wants to keep those powers secret.

Making something a part of the plot, however, doesn’t always mean making it a huge and convuluted affair. Here’s another example, this one drawn from my current campaign:

The PCs are seeking information that can be found in Alchestrin’s Tomb. As part of this scenario I want to establish some lore and history around the character of Alchestrin. One piece of information is that Alchestrin was the Third Lord of Castle Shard.

“Third Lord of Castle Shard.” That’s a title. Nothing is more likely to go in one ear and out the other than a title. (This isn’t just about RPG players, it’s pretty true in real life, too. For example, take a look at the full list of titles and honours belonging to Queen Elizabeth II. Did your eyes glaze over half way through? I thought so.)

But I can make that info part of the plot pretty easily.

Player 1: We need to find the location of Alchestrin’s Tomb.
Player 2: What do we know about him? I make a Knowledge (history) check.
DM: He was the Third Lord of Castle Shard.
Player 1: Let’s go to Castle Shard and see if they know.

Honestly, they probably still won’t remember that Alchestrin was the “Third Lord of Castle Shard”. But it’s very likely that they will, at the very least, remember that there was a connection between Alchestrin and Castle Shard.

(In reality, the PCs actually blew up my clever little scheme by independently involving Castle Shard in this sequence of events before they’d even heard the name Alchestrin. Ah well.)


Let me clue you into the Golden Rule of Gaming, by way of Ben Robbins:

Players pay attention when you describe treasure.

(See, it’s the Golden Rule because gold is treasure. Get it? Get it? … Okay, never mind.)

The one time you’re guaranteed to have everyone’s undivided attention at the gaming table is the moment when you’re opening the goody bag and getting ready to distribute the goodies.

Want them to know about the ancient dwarven empire that ruled the surface world aeons ago before the Dragon War forced them to retreat into their mountain citadels? Then let them find a cache of ancient dwarven coins with the Imperial motto “All that the sun shines upon shall be shaped by our forge” written upon them. Place the forgemark of the Greatfall Armories on the next magic sword they find. Give them a treasure map leading to the ancient ruins of a dwarven palace.

Sometime knowledge itself can be the treasure: Lorebooks, diaries, and the like can all be looted.

And sometimes you can use knowledge to boost the value of the treasure. For example, they might find a very nice tapestry worth a few hundred gold pieces. With a successful History check, however, they might recognize the tapestry as being a famous depiction of the Battle of the Firebane. Find the right collector, and the value of the tapestry has quintupled. Now the Battle of the Firebane isn’t just a bit of fluff text — it’s the reason they’re earning the big bucks.



Take your lore, break it down into a series of specific revelations. Then use the Three Clue Rule to liberally sprinkle your campaign with the requisite clues necessary for figuring out each revelation.

If the players have to struggle to figure something out, then they’ll focus on it. And feel a sense of accomplishment when they finally piece together the truth. Of course, this usually means that you’ll need to find some way of motivating them to figure it out. (Unless you’re lucky and have players who motivate themselves at the sign of any enigma.)

In many ways, making it a mystery is really just a specific way of making it short (by parceling the information into separate revelations) and making it plot (by providing the players with a motivation to figure it out).



Let’s return for a moment to Lord Dartmouth’s destruction of the village of Cairwoth. The event can be made instantly memorable if Cairwoth was the home town for one of the PCs… and their parents were slaughtered by Dartmouth.

Of course, making it personal for the PCs doesn’t mean it needs to be traumatic. Let the PCs find documents suggesting that they might be a direct descendant of the Silver Duke of Amartain, for example, and you’ve got a fairly good chance that they’ll lap up whatever information you choose to dish out about the Silver Duke.

These personal ties can arise during actual gameplay, but they can also be established during character creation.

In my campaigns, character creation tends to be a collaborative process:

(1) I’ll provide the player with my standard handout describing the campaign setting.

(2) The player will pitch me their character concept. This concept can range from the barebones (“I want to play a human wizard”) to the brief (“I’d like to play a barbarian from somewhere up north. I think it might be cool if my village was attacked by slavers.”) to the elaborate (a detailed, three page biography).

(3) I’ll take the concept and, using my greater knowledge of the setting, begin to flesh out the details. (If they tell me they want to play a barbarian, I’ll give them a specific tribe and provide them appropriate cultural and historical detail, for example.) My goal here is generally not to change the concept. I’m just working to help them realize the concept.

Most of this work is done via e-mail, and it’s not unusual for the character concept to get passed back and forth several times as we polish it up. Sometimes my suggestions will be completely off-base, at which point we go back to the drawing board and try a different approach.

But I digress. My point here is that this collaborative process of character creation can be used to establish information regarding the world. Maybe it’s something that will become important during the course of the campaign. Or maybe it’s just something that you find cool and feel like sharing. But, in either case, you’ve put yourself in the position where (a) the player will care about those details and (b) they’ll do the heavy-lifting in terms of sharing those details with the other players.

(Another tangent: Things don’t always go like you plan, of course. In one campaign, I thought I had gotten things setup so that one of the PCs (whose central character trait was the desire to learn secrets) was in a position to receive various pieces of secret lore. I thought I could use the character’s passion for learning secrets to funnel information into the campaign. The only problem? It turned out that the character liked to learn secrets… so that she could keep them. The information funnelled into the PC… and stopped there, creating a very different dynamic than I had anticipated.)


Handouts are a great way of conveying information for two reasons:

(1) Players love them. Give them a handout and they will sit up and take notice.

(2) Handouts are tangible and persistent.

If you tell the players something, it can go in one ear and out the other. Or be forgotten by the next session.

But if it’s a handout, then they have a constant reminder that the information exists. And if they forget a detail, they can just look at the handout again.

Although elaborate and detailed handouts will be more interesting and attract greater focus and attention, don’t get so wrapped up in the production values that you become reluctant to include the handouts. For example, I’ll rarely take the time to write out a letter by hand on a authentic-looking parchment…. but I’ll almost always type up the letter and hand it to them on a separate sheet of paper.



We learn through repetition of information: Mention something once, we might remember it. Mention it again, the odds go up. Mention it several times, and our brains will generally identify it as notable information and file it away.

The problem with repetition is that it can also be very boring. Getting the same chunk of information dumped in their laps over and over again is not very interesting for the playerrs, and will eventually prompt a frustrated response: “Yes. All right. We get it already. Give it a rest.”

Now they know, but they still don’t care.

The trick is to figure out how to make each repetition of the information interesting in its own right. This is actually relatively easy to achieve by varying the type and content of the information.

For example, imagine that Bairwin Wildarson — a famous half-elven hero — has been placed in a stasis chamber somewhere deep beneath the surface of the earth. When the PCs find this stasis chamber you want it to be a major WOW! moment — as if they had just discovered Robin Hood. Obviously, for that to happen, the players need to appreciate just how famous and important Bairwin Wildarson is.

First, you might have the PCs start their adventures in the town of Bairwin — which was, of course, named after the legendary hero (Make It Personal). Perhaps, just to reinforce the point, some annual festival might be held by the village in the hero’s honor. The festival could even be disrupted by an attack by the Dark Fey (Make It Plot).

Second, after defeating the Ogre Crones in the Western Hills, the PCs might recover from their treasure horde the sword that Bairwin famously lost early in his adventuring career (Make It Treasure).

Third, after raiding the Tower of Magentine Hues, the PCs might find an antique copy of The Adventures of Bairwin Wildarson — summarized by way of a handout (Make It Physical).

In many ways, this is just another variation of the Three Clue Rule, and it naturally works quite well with the Make It Mystery technique. In many cases you won’t even need to make the mystery explicit: As the players pick up various bits of information regarding Bairwin Wildarson, they’ll start trying to piece it together for themselves.



If you heed this advice, then your campaign will start operating under a new paradigm. At this point, something interesting happens: Because you’ve eliminated the common occurence of McLecture the Scottish Elf, the players will suddenly be very interested when McLecture does show up. (If you handle it correctly, of course.)

For example, not that long ago I had an NPC in my Ptolus campaign deliver a page-long lecture regarding the history and lore of the Banewarrens. Rather than serving as a chance for my players to tune out, the event actually served as the dramatic culmination of an entire session. It was a taut and exciting cliffhanger.

What made it work?

(1) The Banewarrens were not an unknown quantity at this point. I had been dropping various hints regarding their existence and their importance over the course of the entire campaign. Because of this, the players had been looking for more information.

(2) Because I had been following the “rules” outlined above, the players weren’t used to getting more than little snippets of information. So when they suddenly got inundated with information they (a) drank it up like thirsty men at a desert oasis and (b) they knew it was a portentous and important event.

(3) I also laid the groundwork for that portentous atmosphere. The NPC delivering the lecture had been known to the PCs for a long time, but when she came on the scene to deliver the lesson in lore, she seemed like a very different person. They weren’t just hanging out in a bar and having a good time any more. This was important to her. And because she had become important to them, the fact that she considered it important carried weight.

So, like most rules, you need to know when to use them and you need to know when to break them. But it’s also important to realize that what makes breaking the rules so effective is the fact that you were using them before.

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One Response to “Random GM Tips: Getting the Players to Care”

  1. Justin Alexander says:


    The tangent you mention at the end sounds annoyingly familiar. Specifically, I’ve suffered from a PC who kept things about the party’s shared mystery all to himself in order to try to solve it all by himself and thus seem smarter than sharing pieces of the puzzle he’s figured out would supposedly make him look. (In this case it eventually became clear that he knew more than he was letting on, however, and another PC called him on it.)

    Another sort of mystery-trashing so-called “mystery lover” I’ve had issues with is a type I call the Mystery Definer. In short, a Mystery Definer creates a character of their own volition who’s supposedly out to solve mysteries — a detective, a scholarly orphan who wants to learn about his family history, or the like — and then shows no interest in searching for clues, asking questions, applying logic, or interviewing people. Instead, they want to decide the answer and BE RIGHT. They don’t even get the GM on board for this; oh no, he browbeats the other PCs into thinking that he must be right and then waits for the GM to vindicate his position, or keep the fact that they had a family history in mind at all top secret from the GM until such time as the GM lets slip that she’s filled in the seeming blank in the character background. Even being given a solution for free isn’t good enough for them; they want to use mystery as a tool by which to usurp the GM’s power over background and situation. — Pteryx
    Sunday, March 22, 2009, 10:45:02 PM

    GE Leto
    I’ve discovered that when I run a game, it is best to have a party of a mindset that intends to interact with the world itself, not just go out and kill stuff. I also take a lot of notes from writers–good ones, pulpy ones. Raymond Chandler, Robert E. Howard, and Ian Fleming have influenced me in terms to pacing and set-up. In the end, players react better to those sorts of stories than long, overwrought descriptions or epic quests (hence, when seeking plot development inspiration, I shy away from Tolkien, Terry Brooks, or Robert Jordan). It is better to describe a man in a single, quick paragraph like Robert E. Howard does, and then illustrate that paragraph through evidence of actions as time goes on. Creating a living, breathing world doesn’t work if you are constantly reading descriptions of stuff, but rather if you can fashion illustrations, pictures from books, and also allow the players to interact with the world. But they have to be interested in that interaction. I spend more time detailing sandboxes for my PCs to play in than on plot development, to be honest. Sometimes, that development takes care of itself naturally, but depending on the game’s mood and themes, I use different techniques. For example, I applied Chandler’s axiom “When the action lags or the plot slows down, have someone kick in the door with a gun” to a Conan D20 game with fantastic results, but I wouldn’t use that same formula in a Ravenloft game full of gradually rising tension.
    Wednesday, March 18, 2009, 3:40:44 AM

    Good old “show, don’t tell”. Excellent.

    One of the things I made a point of doing was showing all the little quirks that came from different people’s personalities and interactions. After a little while of seeing Kiara deferential to her superiors, for instance, you know something’s up when she starts telling them something’s beyond their need to know. If you usually get a “Come in” the second before you knock on the office door, actually hitting it and hearing nothing rather strongly implies that The Boss Is Out. That NPC in the corner, the one who’s been mostly nonexpressive all session, rushing out with only a vague explanation and stopping only to say something to someone she’s been watching the entire time? Something’s probably up. One of the gods of a city whose population has just been killed is sitting in his temple with a music-box, completely unaware that anything’s the matter, while another’s taking on people she shouldn’t be able to stand against to keep them out and another’s convinced that there are no gods? Problem. BIG problem. It can take a while to get these things to work, and the setup has to be either over a long period of time or within the same session as the use of the setup, but when it works, it really works.

    (It helps that I have more fun when people interact with NPCs than when they’re off questing.)

    I also tend to make it clear to my players that there is a lot going on beneath the surface. This makes them curious, which means they start looking for the information–and if they’re looking for something, they’re both likelier to find it and likelier to remember it.
    Tuesday, March 17, 2009, 6:04:02 PM

    Justin Alexander
    That’s one of the best compliments I’ve ever received. Thanks!

    I think it’s great that you’re giving DMing another shot. It’s one of the most creatively rewarding parts of my life. And I never stop learning new ways to make it work a little better. Like most crafts, the skills required are never achieved — they are merely perpetually improved. Smile
    Tuesday, March 17, 2009, 11:21:21 AM

    Thanks, you just pointed to me exactly what went wrong in my first attempt at DMing. I had a wonderful plot and deep NPCs just no way for my players to interact with them and learn more about them.

    Now I have to try your tips and try again. Thanks for the advice.
    Tuesday, March 17, 2009, 9:19:31 AM

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